Growth Solutions / Branding
Branding
Brand Identity Development
The identity itself: a logo, colour, type and direction, built so everything downstream has something to sit on.
You are building something new, or what you have was assembled piece by piece and no longer holds together.
What you get
- A logo, usually a typographic wordmark at this level, with the core variations you need day to day
- Colour palette with hex, RGB and CMYK, and the reasoning behind each choice
- Typography system with hierarchy and sizes
- Photography and imagery direction
- If you need the full set of marks, primary, secondary, submark and every application, that is Logo Suite Design and it builds on this
What changes
You stop explaining your business differently every time you are asked, and you have files you are not embarrassed to send.
Questions
What is included in Brand Development?
Brand Development bundles three core services: a brand audit and competitive analysis, messaging and voice guide development, and a visual identity system including logo suite, color palette, and typography.
How is Brand Development different from a logo design?
A logo is one piece of your identity. Brand Development builds the full foundation: how you sound, how you look, and how you position yourself in your market.
How long does Brand Development typically take?
Most brand builds run four to six weeks depending on complexity and feedback cycles. We work through each stage together, so nothing moves forward until it feels right.
Not Sure Where To Start?
Book a call and we'll map the right building blocks for your next milestone.
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